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Award-winning family business podcast reflects on series highlights

Posted on: 23/06/2022

Hot on the heels of a national award win, the mother-daughter duo behind family business podcast It Runs in the Family pick their highlights from the past 35 episodes of the series, which won the coveted Chartered Institute of Public Relations (CIPR) Best Podcast 2022.

Less than two years since its launch, the podcast has welcomed a roster of high-profile guests, including celebrity chef, restaurateur and television presenter Marco Pierre White and his son Luciano, Jill Stein OBE and her son Jack of the Rick Stein business empire, and international footballer Hal Robson-Kanu and his father, as well as household names such as Thatcher’s Cider and Double Dutch Drinks.

Liz Willingham, managing director of communications agency Liz Lean PR (LLPR), founded ‘It Runs In The Family’ and co-hosts the podcast alongside her daughter Leila, business and PR account manager at LLPR. During the latest episode (36), Liz and Leila explore the origins of their business, succession plans and parallels to their podcast guests. Podcast editor, Dan Johnston reveals the true nature of this mother-daughter relationship with zero filter.

Podcast co-host Leila Willingham says: “We’re delighted with our recent national award win. To be named Best Podcast at the CIPR Excellence Awards 2022 was an unexpected pleasure, but to get to share the moment within a family business is unparalleled. This feels like the best time to look back at the wonderful experiences and incredible guests that made this award possible. Join us for an incredibly special episode where we pick out our highlights and reveal some hilarious stories.”

In episode 36, the podcast hosts share their most notable stories, among them the special brother/sister dynamic at the heart of Jimmy’s Iced Coffee and a touch of nostalgia with renowned tailor Timothy Everest and his daughters. Liz recalls a special moment sharing Cornish connections and heritage in conversations with Trewithen Dairy, while Leila reflects on welling up with tears of pure pride with ACME Whistles. Together, Liz and Leila also reveal the family business legends who would be their dream podcast guests.

This episode covers:

  • The journey to the CIPR Excellence Awards
  • How the podcast experience has exemplified the tight network that is so special to family businesses
  • Tales from award shows past and present
  • A dissection of the co-hosts’ special bond

Looking forward to future episodes, podcast co-host Liz Willingham asks: “We love hearing from our listeners, your feedback is so important to us. What do you want to hear from us in the future, is there a desire for international family business guests on our podcast?”

‘It Runs In The Family’ was recognised by CIPR judges for showcasing excellence in content and production that offers listeners a fresh perspective and innovative format that is impactful, fresh-sounding, and compelling.

The podcast has currently reached listeners in 42 countries including the UK, United States, Canada, Russia, Germany, France, and Australia, and climbed to number three in top UK family podcasts and number 12 in top international family business podcasts*.

A new episode is released every other Wednesday and is available to download and stream on all major podcast platforms including Apple Podcasts, Spotify, and Google Podcasts.

To never miss an episode or to discuss recording a family business story, please visit lizleanpr.co.uk/podcast-runs-in-the-family/.
🎧 Listen online:
🎙️ Listen on Spotify: https://spoti.fi/3zYYYgj
🎵 Listen on Amazon Music: https://amzn.to/3HGAk61
🍎 Listen on Apple Podcasts: https://apple.co/3NqeRQd
🎵 Listen on Google Podcasts: https://bit.ly/3OC8QAV

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