As people are trained in various management techniques, we often attempt to exercise the same business practice and controls in overseas markets as we do within our domestic market and within our companies and corporations. Too often, the results can be frustrating.
On this course you will learn about the routes available to market for your products. You will learn how to decide which route is best for you and what is needed to find and select the right partner.
The process of selecting the right partner is a valuable part of this course and goes through in detail the various aspects of a channel partner assessment and the process that ensures that the partner you select will become a value-added asset to your total sales and marketing effort.
Managing and motivating is the basis for a great relationship which will build up respect and trust between you and your distributor/agent. We show you what the important elements are in making sure you have such a relationship.
Formalising this relationship with your chosen partner by means of an agreement is a vital part of establishing responsibilities, obligations and a level of security and protection. The course will help you understand why agreements are needed and what should be covered in such agreements.
Key topics covered: -How to manage your distribution partner effectively. -How to motivate and get the level of attention you deserve from your channel partner. -Setting objectives - How to maximise your company's performance. -What to consider when getting into a distribution agreement? -Dissecting a Company Profile. -How to assess your channel partner capabilities and performance.
In the event of a booking being cancelled prior to the scheduled course date, the following charges will apply:
30+ days notice = 25% 14-30 days notice = 50% <14 days notice = 100%
Bookings can be transferred to a later date but will incur a £10 admin fee.
Member Price £138.75 + VAT, Non-Member Price £185 + VAT
Lower Ground Floor, Chamber House Acorn Office Park Ling Road Poole
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