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Immersive software specialists sign with Cherries

Posted on: 20/11/2019

Immersive software development specialist Dorset Creative has become the latest business to sign up as a Regional Supporter of AFC Bournemouth.

The Bournemouth-headquartered, multi-award-winning software development firm has also become an Executive Partner of AFC Business, the Premier League club’s commercial arm.

The firm, who are partnered with Microsoft, will be working with the club on tech projects around augmented reality and fan engagement.

AFC Bournemouth Commercial Director Rob Mitchell said: “We are delighted to welcome Dorset Creative into our fold and look forward to a long and fruitful relationship.

“The world of technology continues to change at a superfast speed and we, as a club, must be able to work proactively to ensure our supporters and partners are able to benefit from state-of-the-art applications.

“That is why it is important that we should link with a firm of experts in Dorset Creative and utilise the team’s skills and specialisms to stay at the top of our game.”

Nathan Revill, Dorset Creative Director and Co-Founder, said: “We are delighted to be partnering with AFC Bournemouth. Our raison d’etre is making technology that creates a reality of dreams in business – and that is easily transferrable to the world of football.

“At Dorset Creative, we have an engaged team who are incredibly driven to make a difference through emerging technology. Innovation in technology is at the heart of everything we do – and we are winning awards for our innovations.

“We are creative technologists – hand-picked individuals performing with absolute excellence across design, software development and gaming technologies. We piece together our creations from these specialities to bring the technology dream alive. We are genuinely changing the world with the technology that we’re creating.”

Dorset Creative will have advertising at AFC Bournemouth’s Vitality Stadium as well as sponsoring club content.

Representatives will also attend corporate business events such as AFC Business breakfasts and lunches.

AFC Business, the free to join business club with almost 1,800 members, is the engine for all the club’s commercial activities.

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