Leading family business podcast It Runs In The Family, launched and hosted by PR and communications agency Liz Lean PR (LLPR), has been crowned winner of the Best Podcast Award at the prestigious 2022 CIPR Excellence Awards.
Less than two years since launch, It Runs In The Family has been recognised for showcasing excellence in content and production that offers listeners a fresh perspective and innovative format that is impactful, fresh-sounding, and compelling.
The CIPR judging panel said: “The judges were impressed with the clarity of both the concept and the content, and most importantly how the It Runs In The Family podcast has achieved strong cross over into mainstream audiences and wider PR coverage.”
On winning, Liz Willingham, podcast co-host and founder and managing director of LLPR, added: “We’re delighted to win the Best Podcast Award and to be acknowledged as an award-winning podcast. Our podcast is all about the poignant, ‘behind the scenes’, stories in running a family business and my co-host and daughter, Leila, are proud to have the opportunity to share a diverse range of family business stories via informal, documentary-style interviews.”
It Runs In The Family has currently reached listeners in 42 countries including the UK, United States, Canada, Russia, Germany, France and Australia. The podcast has successfully climbed to number three in top UK family podcasts and number 12 in top international family business podcasts*.
Podcast co-host and business and PR account manager at LLPR, Leila Willingham, commented: “To be recognised by the PR industry with this award is fantastic, we couldn’t be prouder. Being on our own family business journey, we know how brilliant and equally how challenging working with family can be. It Runs In The Family serves to highlight the diverse success stories of firms that have been built on years of heritage. We’re proud that the podcast is becoming a place where our listeners can learn from family businesses, either as a family organisation themselves or as individuals interested in this unique way of operating.”
High profile guests and brands interviewed have included celebrity chef, restaurateur and television presenter Marco Pierre White and his son Luciano, Jill Stein OBE and her son Jack of the Rick Stein business empire, and international footballer Hal Robson-Kanu and his father, as well as household names such as Thatcher’s and Double Dutch Drinks.
A new episode of It Runs In The Family is released every other Wednesday and is available to download and stream on all major podcast platforms including Apple Podcasts, Spotify, and Google Podcasts.
To never miss an episode or to discuss recording a family business story, please visit lizleanpr.co.uk/podcast-runs-in-the-family/.