Award-winning, full-service marketing and PR agency, McKenna Townsend, has strengthened its team with the addition of a new Social Media Executive, Emily Packham. Based in Ringwood, McKenna Townsend continues to grow its team due to client demand and new business wins, with Emily set to join the agency to further build upon its social media services.
McKenna Townsend creates and develops market-leading, global communications programmes, including in-depth social media campaigns across multiple platforms, regions and languages for a wide range of blue-chip clients.
Emily brings a wealth of experience in managing social media platforms for clients, particularly in leveraging programmes for brand growth. Her expertise includes successful influencer engagement and utilising platforms including TikTok, to drive product sales and visibility and to connect with new audiences. Emily excels at optimising results by developing the right balance between paid and organic social media activity across both B2B and B2C channels, with a strong focus on cultivating ongoing, meaningful engagement.
Emily also has a photography degree and will use her creativity when working closely with McKenna Townsend’s in-house studio team, developing compelling, market-leading campaigns for social media.
With McKenna Townsend already delivering global social media programmes for a diverse range of clients, including prominent marine brands, the addition of Emily to the team will provide fresh insights and further expand the agency’s capabilities. Her appointment underscores McKenna Townsend’s commitment to delivering innovative, cutting-edge campaigns that keep clients ahead in an ever-evolving digital landscape.
Emily said: “I’m really excited to be joining McKenna Townsend at time when the agency is working with more and more social media clients. This is an area that has always been a passion of mine and I’m looking forward to working with a new range of clients to help them gain awareness, engagement and to drive sales.”
Matt McKenna, Co-Founder and Managing Director of McKenna Townsend, added: “We’re delighted to welcome Emily to McKenna Townsend. Emily’s in-depth experience in both organic and paid-for social media campaigns will be of great benefit to our clients as we continue to see rapid demand in this specialist agency offering. We look forward to Emily further progressing her promising career with us.”
McKenna Townsend is an integral marketing and PR partner for a number of international, national and regional clients including, Sunseeker International, Yanmar, Gong Cha, AkzoNobel and Coeliac UK. For more information on McKenna Townsend visit www.mckennatownsend.com.