Award-winning, full-service marketing and PR agency McKenna Townsend has expanded its team with the appointment of Adam Shaw as Social Media Account Director. The agency has continued to strategically invest in its social media division, enhancing its expertise and solidifying its position as a leader in delivering comprehensive global social media services across both organic and paid platforms. This expansion comes as McKenna Townsend continues to welcome new clients and broaden its reach.
Adam brings extensive experience in social media, working with global clients to deliver impactful brand awareness, thought leadership and social campaigns. Having managed LinkedIn profiles for numerous global c-suite executives and directors, Adam has developed in-depth skills and data analysis that leverage social media accounts to drive sales leads, aligning both sales and marketing activities for clients. Alongside this, he has run large-scale strategic paid social media campaigns on META and LinkedIn, spanning multiple regions and languages.
Adam has a creative background, which gives him a strong understanding of wider project variables, adding to McKenna Townsend’s in-house Studio offering. A keen bodyboarder and surfer, he has a passion for ocean health, aligning closely to McKenna Townsend’s sustainability division the Marine Social Responsibility Consultancy.
His appointment highlights McKenna Townsend’s dedication to further investing in its teams to deliver innovative, global campaigns that keep clients at the forefront of the ever-changing digital landscape.
Adam said: “I’m thrilled to join McKenna Townsend at such an exciting time of growth and investment. I look forward to contributing to the outstanding work the teams are already delivering and helping our clients continue to thrive and achieve even greater success.”
Sarah Townsend, Co-Founder and Managing Director of McKenna Townsend, added:
“We are thrilled to welcome Adam to the team. His extensive experience across multiple platforms will be a tremendous asset to our clients, especially as we continue to see growing demand for our specialist social media services. We look forward to Adam advancing his career with us, while sharing his invaluable expertise with our wider teams.”
McKenna Townsend works with a range of international, national and regional clients across numerous sectors such as marine, franchise, retail and care. The client roster includes Sunseeker International, Yanmar, D-Marin, AkzoNobel, Rightboat, Williams Jet Tenders, Coeliac UK and Gong cha.
For more information on McKenna Townsend visit www.mckennatownsend.com.