b4b, the software, web and marketing agency in Poole have strengthened their PPC offering with an additional pay-per-click specialist.
Chloe Varnfield joins the 15-strong team of expert marketers, bringing with her 12 years of experience both agency and client-side. She holds multiple Google Ads certifications, the Facebook Certified Media Buying Professional certification, and a Level 4 CAM Professional Diploma in Digital Marketing from the Chartered Institute of Marketing.
Chloe says she’s thrilled to be working at b4b, adding: “I’m really excited to have the chance to expand on the agency’s already impressive PPC offering, working with a bunch of new clients and getting great results for them!”
One of her favourite things about working with a range of different clients is learning the ins and outs of their business and understanding what makes their potential customers tick. “There’s a great deal of psychology to marketing, and I love digging into that to get the most out of each campaign I manage.”
MD of b4b, Anthony Tilley, says: “It’s been a really exciting year of growth for the company, and we’re thrilled to say that we’ve got the strongest team we’ve ever had. Having experts on board like Chloe is how we make sure we deliver the very best results.
“PPC is a fantastic way to drive traffic to your website and generate valuable leads. With Chloe on the team, we have the capacity to help even more clients to capitalise on that in a big way.”